• neighbor

    And thus, the second great frozen yogurt craze ends; not with a bang, but with a whimper.

  • ET

    I find this sort of sad. I would definitely say that when it was the “it” trend it may have been over-saturated/over-hyped but I an still puzzled why they now all seem to be gone – it isn’t as if people don’t want cold treats. I guess it is a combo of many being over the trend so places not making enough to enable the franchise owner from paying the high rents in the city. But then I was always puzzled as to why DC and close in ‘burbs didn’t have more ice cream places.

    • domrep

      I don’t understand how these places can run all year round. Sure, maybe in Cali, Texas, Florida, etc, but here? When it can be 20-30 degrees in December? Who’s craving frozen yogurt then? Maybe they should go the seasonal route.

      • Rich

        Given the cost of real estate, they really need more than ice cream to survive. Dairy Queen (which has a fast food menu), not exactly the gourmet stuff that people claim to want, has successfully had locations in urban areas, but that’s a function of someone wanting to have their franchise. Haagen Dazs and Ben & Jerry seem to do ok and attract tourists, but we don’t have the classic frozen custard places which usually are seasonal.

        • ET

          That seems to be what Dunkin/Baskin Robbins decided.

      • Arouet

        Well, I am. But I’m weird.

      • anon


  • LedroitTigah

    I will say that I had a frozen treat at pinkberry in gtown maybe about two months ago and found it ridiculously expensive. Given the prices, Im not really surprised theyre closing. However, I do like pinkberry, so wish there were more around!

    • Hill Denizen

      It’s pricey, and it doesn’t have the novelty of being able to pick a bunch of flavors and toppings (though a lot of those places are going away).

  • Pixie

    I’m so sad about this. I loved Pinkberry’s tart froyo. :-(


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