
We’ve been lauding the new Adams Morgan banners and it looks like NoMa has picked up their game too!
From a press release:
“The next time you’re walking around NoMa, look up! On primary corridors, you’ll see new street pole banners featuring a variety of historical images from the area’s past, the NoMa BID logo in both normal and abstracted configurations, and a dynamic CMYK (cyan, magenta, yellow, and key, or black) color scheme. The banners, 158 in all, are part of a multifaceted effort by the BID to celebrate the neighborhood’s history.
“The BID puts up street pole banners to let people know they are in NoMa, and also to tell a story,” says Robin-Eve Jasper, BID President. “Our last set, hung in 2012 and 2014, featured graphics pointing out great things about the growing neighborhood, such as bike lanes, transit options, and beautiful landscaping where there were once empty lots. With this banner refresh, we are looking back across 150 years and highlighting things that people might not know about the area. It’s an opportunity to reveal some of NoMa’s rich history and also have a little fun.”
Eight different photographs are used for the banners, with pairs of images united by one saturated CMYK color. Each color runs for several block lengths at various points around NoMa along major roadways: North Capitol Street NE, First Street NE, the nexus of New York and Florida avenues NE, Massachusetts Avenue NE, and K, L, M, and N streets NE. (more…)