Foundry Home Furnishings Moving from U Street to H Street – Adding Vintage Clothing Shop, Foundry Threads – 50% Off U Street Inventory until Nov. 15

Inventory at Foundry’s current 1522 U Street, NW Location via FoundrybyFreeman

From a press release:

“Foundry is moving to new and bigger digs in DC’S Atlas District. Designer Yvette Freeman, owner of the reputable vintage and antique furniture boutique on U Street, announced today relocation plans to a larger retail space located in the H Street corridor at 819 11th Street, NE. The new 4,000-square-foot Foundry will be located in a historic carriage house situated on two levels that quadruples its current showroom space and positioned in Atlas Court Alley – the historical alleyway recently designated by the District of Columbia City Council runs between H and I Streets, NE.

The new Foundry showroom will introduce a new 2,000-square-foot design center for personalized consultations and guidance on custom-made pieces. Customers will also have the opportunity to view artworks and upholstered pieces currently in production in the first level workspace area. Foundry’s new store is slated to open on November 15.

“Foundry’s new location will offer more room to display larger case goods and provide customized one-on-one consultations,” says Freeman. “As more condominium and apartment complexes deliver in the H Street corridor the need for furniture and home accessories increases and our move to a bigger showroom will help us showcase even more items.”

Vintage shoppers will be pleased to learn that Freeman is planning an extension of her era lifestyle brand with the opening of Foundry Threads — a vintage clothing division that caters primarily to men, with some inventory geared for women. The Foundry Threads vintage clothing section will include a fashion wheel to assist gentlemen patrons on mixing and matching apparel and offer various fashion styling options. Freeman’s vision for the vintage clothing component is to channel the well-dressed, timeworn flair of James Dean with his own swagger; imagining him smartly dressed lounging in a big comfy leather sofa and drinking malt scotch out of a sophisticated shaker.

“I am drawn to the rugged manner of James Dean and it is his style that I am trying to capsulate with the inclusion of Foundry Threads,” says Freeman. “Since my furniture customers are mostly men, the new store will cater primarily to a male customer base with some women’s fashions. The premise is you’re living well and now you are dressing well so we are helping you to accomplish that,” she added.

Between now and November 15, Foundry’s U Street location will host a Moving Sale with the entire in-store inventory 50 percent off the regular price. Freeman plans to unveil the new Foundry location with an entire showroom of newly designed and freshly unseen merchandise. “I don’t want to move anything!” she added.

Foundry is a rare treasure trove that specializes in reclaimed objects. Freeman travels the region and overseas searching for the perfect décor discoveries and restores these aged possessions into beautiful heirloom keepsakes. She’s known as a “picker” who rummages through estate sales, construction sites and even dumpsters recovering repurposed collectables to display and sell in Foundry. The shop is a smartly styled blend of vintage, antique and new furniture and accessories mixed with traditional, modern and contemporary pieces and merged together with quirky and ornate finds. She describes Foundry as the quintessential Parisian flea market.”

124 Comment

  • Emmaleigh504

    Oh! I want those chairs and that deer head!

  • Great news for H. Bring on the retail.

  • another win for H

  • Great news! H Street needs more retail.

  • That’s a surprise since we were in there Saturday and the owner told us she was staying around 14th and U. Unfortunately the way the city works, I wont get in a car and drive over there just for this shop. To bad, it was a great stop on Saturdays with a big group of friends every week. No more.

    • take the metro to the new streetcar (the streetcar is another win for H too btw)

      • For one store, no thanks. H St is not a destination yet to bring people over to it to shop. That’s going to take a long time.

        • Maybe, but isn’t this furniture store #3 for H Street? So I could see going here to shop around if you need a couch or whatever.

        • Why does it need to be a destination? Plenty of people live, work, and spend time here already.

        • Well it has to start somewhere. It’s not like someone dropped a restaurant/bar bomb on H Street and all these joints opened up overnight.

          Good for H Street and this business for taking a chance. The rent is probably scads cheaper and there’s a wealth of new homeowners there that are probably willing to make up for those who only drop by to window shop as they’re walking through a nice established neighborhood.

          • Actually, they kind of did. Joe Englert opened up 5 or 6 places in one year and basically made it a destination.

        • Have you even been to H Street NE? You sound foolish.

          • You sound defensive about your neighborhood. So PP doesn’t like it, who cares.

          • People are entitled to their own opinions, but this statement is simply untrue: “H St is not a destination yet to bring people over to it to shop. That’s going to take a long time.”

  • That’s so weird, We also were in the shop on Saturday and the owner made it very clear she was staying in the U St area. I find this news odd and kind of feel lied to.

    • Huh, are we sure this information is confirmed? I’m not sure why the owner would say she’s staying in the U St area if she’s not. I also don’t see anything about a moving sale on the website. November 15th is a month away, so you’d think she’d tell people if she was moving…

      • She has been telling everyone that she is moving, but moving a couple blocks away from the current location. obviously she want telling the truth

        • Maybe she wanted to wait until the official press release?

        • justinbc

          Does it really matter? Unless you’re an investor it’s really none of your business.

          • ??? It’s in the news – so it’s kind of everyone’s business.

          • justinbc

            I mean whether or not she told someone shopping the exact location of the new store. Perhaps she didn’t want some blowhard ruining her press release with a tweet or something.

          • When you’re a business owner the goodwill of your patrons is your business. And if you are telling your customers that your business is not moving or is moving a block away, and then the next day alert the media that it’s moving across town, you should expect some heat for that.

    • No need to feel “lied to.” Maybe, at the time, she was negotiating for rent in 2 different places. She really wanted to stay near U Street and that one fell through. Or, she decided that she wanted to move to H Street instead because she saw some other value to going there instead of staying in the current neighborhood. This seems like more of a possibility than that she outright lied to you just so she could spurn a customer.

  • Definitely welcome news! This store looks awesome, but I wonder what the prices are like. Seems like the kind of place I might go to get ideas for redoing craigslist or community forklift finds!

    • justinbc

      I love the current iteration on U St, but the prices are quite high. If you’ve ever been to GoodWood it’s similar to that, expect a bit more refined in terms of selection with a subsequent increase in price.

  • WOW. I buy enough from this store that I find this news very sad. I just don’t see going over to H St at all to shop here now. Im a very unhappy customer. 🙁

    • What’s with everyone who refuses to go to H St? It’s really not that hard to get to and there are lots of options to stop to have lunch or get a drink while you’re in the area. Sure there isn’t that much in the way of retail yet, but if you really love this shop that much you’ll abandon it just because it’s a little more out of the way? Jeez it’s not like it’s moving to Rockville or something…

      • Get on a 90 bus anywhere along U Street, pay $1.50, get off at H and 8th, and walk two blocks. It’s not difficult.

      • DC is all about walking, not driving. It based on neighborhoods. That’s what all the talk is about. I think its a great addition to H St, but she will probably lose most of the U st business since most everyone walks on the weekends and doesn’t get in a car to do errands.

        • And it will gain the H Street business.

          • +1 I’m willing to bet that most of the customers she loses from U Street are of the more foot traffic, window shopping type and when she arrives at H Street, she’ll find a ready market of willing buyers.

          • Maybe adjust the inventory a little. Fewer impulse items and more stuff for kids and babies. So many people starting families around here that need baby furniture and such.

        • Do you never take public transit? I could see if getting there required taking the metro to a bus and then walking a mile, but as stated above there’s a bus that runs every 10 minutes and is practically door-to-door. And it’s not like there aren’t lots of other things to do once you get here. You don’t see H Street residents complaining about going to other neighborhoods do you?

          • justinbc

            OMG it’s so hard for me to get to Palisades!!!

          • As an H St resident, I go to NW neighborhoods all the time (Shaw, U St, etc). It’s really not a big deal. Even when I was living in Shaw years ago I still managed to make my way to H St enough times to decide I wanted to live there (and that was back before most of the existing businesses had even opened). I think each neighborhood has something different to offer so if you stick to whatever 1 mile radius you live in, you’re missing out on a lot.

      • “What’s with everyone who refuses to go to H St?”

        People that say such things probably live entirely within a square mile radius in far NW DC, go to the same places day-in/day-out, and lead incredibly boring lives. And they are also probably unaware of the fact that the “nice” or “safe” neighborhoods they frequent were as bad or worse than H Street 5-10 years ago. So, in other words, it’s just ignorance.

        • God, that sounds like a horrible life.

        • Probably. Or they just don’t want travel an hour each way to go to some crappy furniture store.

          • I’m pretty sure you could WALK from U Street to H in less than on hour (I’ve done it before).

          • If you’ve done it before, then why are you only “pretty sure”?

          • Because I wasn’t timing it. Also, despite having short legs I’m a fast walker, so a walk that takes me 50 minutes might take someone else 70.

          • According to Google maps it’s a 56 minute walk from 1522 U St NW to 819 11th St NE. Or 15 minutes by car, 21 by bike, or 30 by public transit. As a point of comparison, it takes 31 minutes to get to Foggy Bottom via public transit from 1522 U St NW.

        • This is so true. Have you ever been to the forums on TripAdvisor? The DC “locals” constantly tell tourists that all of NW is fine, but they should avoid NE. Even thought there is more violent crime against law-abiding citizens in Adams Morgan, Shaw, and the U St. corridor than in NoMa and the H St. corridor!

  • Well, I wish her the best. I think it will be a struggle.

    • Why? The other H Street retailers seem to be doing fine.

      • The price points are high, even for MidCity; I can’t imagine people in H St are going to shell out for her current inventory. Perhaps she’s planning to stock the store differently for the new location.

        • I think that’s where you’re wrong. I own on H St and prefer to rehab my own furniture rather than pay high prices in a store, but I think there are many new home owners and new luxury apartment dwellers that not only can, but will shell out a lot of money for high quality pieces.
          H St aint what it used to be, and I remember a time when 14th St and U St were desolate with absolutely zero stores or restaurants (or at least not the kind that appeal to an upscale clientele). As someone else said, it has to start somewhere!

        • justinbc

          “I can’t imagine people in H St are going to shell out for her current inventory.”

          Then you really do not have a good understanding of what homes are selling for in the area.

  • justinbc

    Awesome! I love this shop 🙂 Very happy to steal it to my hood.

  • Awesome, welcome to the neighborhood! I can’t wait to check out the fashion line, and I always have an eye out for vintage housewares. With this and Hunted House as inspiration I hope to see other vintage/antique stores opening on H street. Once this opens we’ll already be at the point where you could make a nice afternoon of shopping on H and winding up to Union Market for Salt & Sundry and the other retail.

  • Let’s set the record straight once and for all. H Street IS far to get to when compared to everything else in DC. And there ISN’T nearly the foot traffic there that you see on 14th. I was there on a recent beautiful Saturday night, and the streets were practically empty. I was very surprised.

    • But it’s not far. There plenty are other neighborhoods that are much further from the core. If you think the Saturday night crowds are sparse you must not leave U Street very often. It’s no U Street but it’s busier than most parts of DC.

    • Far from what? Where you live? The world doesn’t revolve around U Street. I used to live out there, but my partner and I bought a place just south of H for the convenience of being closer to work and nearly everything else in our lives. Your needs are not the same as other people’s.

    • justinbc

      Your idea of “everything else in DC” must be extremely limited.

    • H St is far compared to everything in DC? Huh? Is “everything” U St? I live on H St and my commute to work (Farragut North) is 20-25 minutes door to door. Conversely my friend who lives in Columbia Heights has a 45 minute commute to Metro Center. Far is relative. If it’s far from where you live, fair enough. But it’s close to a lot of things including downtown and Capitol Hill.
      Oh, and by the way, I can get to U st in about 15 minutes in my car or by cab. I don’t think that’s very far, but again, it’s all relative.

      • Does your friend crawl from Columbia Heights to Metro Center?

      • That seems like an apples-to-oranges comparison — presumably your 20-25-minute commute from H Street NE to Farragut North is by car?

        • Nope, it’s by metro. I live on the west side of H and it takes me 10 mins to walk to NoMa Metro (which is about a 10 min or less ride if all is running smoothly) and then my work is a block away from Farragut North.

          • If I drive I can get there in about 15 minutes.

          • Endowments and Commutes: where lengths are most often exaggerated.

            According to metro, it’s a ten minute metro ride from Noma to Farragut. If you live 10 minutes from the metro, then, we’re talking 20 minutes from your house to the Farragut stop — without allowing for any wait time whatsoever. Then there’s the walk from Farragut to your work.

            A 20 minute commute using metro? Physically impossible. 25 minutes at best, and probably longer.

      • My commute’s a lot closer from H Street as well. I guess you didn’t realize there is a commercial corridor south of here that’s home to several government agencies employing thousands of people.

    • “Let’s set the record straight once and for all. H Street IS far to get to when compared to everything else in DC.”

      By everything else, you clearly mean the part of the city you frequent. H Street is ridiculously convenient to a large portion of the city, and will be more so when the streetcar arrives. Seriously, do you people have any idea how many people live in Capitol Hill, Near Northeast, NOMA, Trinidad, Kingman Park, etc etc etc etc etc?

    • ” I was there on a recent beautiful Saturday night, and the streets were practically empty.”
      Well, U Street is practically empty at 5am too. Get here earlier. 😉

    • Bwah ha ha ha, such unbridled ignorance. You should really get out more often if you think H Street is the end of all civilization. DC isn’t even a bit city! Nothing is THAT far!! I can’t imagine how blown your mind would be in NYC or LA.

    • the population center of dc is the 100 block of bates street nw. pretty close to h street.

  • What I want to know is, why does H Street not have a single gay bar yet??

  • When I say “everything in DC” I obviously don’t mean it literally. But only a homer can seriously argue that U Street isn’t much more centrally located than H street

  • Eh, having lived in the U St area during the time it was going through its transformation, I remember well how people said the same exact thing: “You live WHERE?” “But that’s so FAR from everything!” etc etc. Yeah it was “far” from existing popular areas of the city, but it eventually turned into a destination for shopping and restaurants. Now people who live there think everything else is far. I foresee much the same story with H St in the not so distant future.
    That said, welcome to the hood, Foundry! I wish you a lot of success!

    • The “center” of DC keeps shifting east. Dupont used to be *the* place to be, then it was the western end of U Street, and now it’s more like the eastern end. H Street might be in the middle of the action one day.

      • The center will never shift that far east. Will never happen.

        • That’s a bold statement. What makes you so sure of that?

        • How long have you lived in DC? A couple months maybe? A year or two? Many of us have been here a decade or more and have seen vast amounts of change in relatively short time spans. It is really not that inconceivable that development will continue to happen further east into Anacostia. Even that part of the city isn’t what it used to be. But then, you seem like the type who will never leave your comfortable one mile radius of U St so I doubt you’ve ever set foot there. Oh and like others have said, it wasn’t that long ago that U St was a complete desolate ghost town, much like what you think of H 🙂

        • justinbc

          The center is where N/S Capitol Street converge with E Capitol St. The H St corridor is much closer to that axis than the U St corridor, so by definition you are incorrect. Also, the largest neighborhood in all of DC is Capitol Hill, which lies directly adjacent to the H St / Atlas area. Get out of your bubble.

          • A little touchy, aren’t we? Sure, development may continue to spread east, but only because it can’t spread west since west is already developed. The center of DC will always be NW. The city was laid out and designed that way, plain and simple. The mall, the monuments, the white house, the embassies, the downtown, all NW. Center isn’t necessarily better, just reality.

            And the idea that “The center is where N/S Capitol Street converge with E Capitol St.”? Not true. You’re presupposing that each quadrant in DC is of equal size. They’re not. NW is more than 1/3 of the entire city.

          • justinbc

            It’s cartography, not geography. The center is where the two axis meet and street names and numbers originate from that point.

          • “The city was laid out and designed that way, plain and simple. The mall, the monuments, the white house, the embassies, the downtown, all NW.”

            Well, except for half the mall and all those insignificant monuments in SW. And, bizarrely, someone decided to place Union Station way out in NE, and the Navy Yard and Marine Barracks in SE. But yeah, otherwise the city was designed to center around Ben’s Chili Bowl. And since the city hasn’t changed at all since L’Enfant’s time it’s clearly going to stay that way!

          • @ U Street Res – You do realize that Capitol Hill is actually closer to most of the places you mentioned (Mall, museums, etc) than U St., right? (And for the record I live near U St.)

          • Anon 10:06 am, good point. I live in Capitol Hill and go to the Mall museums frequently because they’re a pleasant 15-20 minute walk away (a walk which takes me through the Library of Congress and Capitol grounds). The bubble lifestyle of U Street has its perks, but I felt more disconnected from the rest of the city when I lived there.

          • What U Street Res said… the point where the four quadrants meet — the Capitol — is not actually the center of the District.
            If you look at the map, 16th Street NW is just to the east of what would be the dividing line between the western half and the eastern half of the diamond.

          • Depends on what you’re calling the center: the center of L’Enfant’s original plan, the Capitol, the Mall, your house, downtown, the geographic center, the area with the greatest density of cupcakeries, or the population center (which someone noted above is in Truxton Circle). I think it’s kind of ridiculous to assign a center to a city like DC that has so many residential, commercial, and business areas that are constantly growing, shrinking, and evolving.

          • justinbc

            ^ Precisely why I was pointing out how absurd it is to say “the center will never shift”. Oh, and if you’re referring to L’Enfant’s original plan, he wanted the Zero Milestone placed one mile EAST of the Capitol.

        • Calm down! U Street will probably be cool for another decade at least. No need to vehemently deny any new development that threatens its spot as the hottest neighborhood in DC. The city’s huge and can definitely support multiple commercial corridors.

  • Too bad, it’s a nice store but too pricey imho. It won’t do any better on H St. Maybe her rent will be cheaper?? Who knows. H St. during the day is pretty empty and yes, I have been there.

    • U Street isn’t empty during the day?

      • U Street is pretty empty during weekdays, yes, but not on weekends. As I said before, I was on H Street (right by the Atlas) on a recent Saturday night at around midnight, and it was a virtual ghost town. I was very surprised. I thought it was more hopping than that.

        • That seriously shocks me. I’m on H Street on a Saturday night at around the same time about once a month, give or take, and it hasnt’ been a virtual ghost town for about 5 years. What Saturday night was this?

          • I’m surprised too, although my cousin has made similar comments. To be fair, she lives in Logan Circle and has only seen H Street from the windows of Chinatown buses. But she doesn’t think my neighborhood (Eastern Market) is a ghost town, and I think the two are equally busy on a typical night. I wonder if it’s something about the streetscape or lighting that makes H Street feel more desolate to newcomers.

        • Why is it that you’re so invested in putting down H Street? As a Dupont resident, I don’t have a dog in this fight, but it seems odd that you’ve bashed H Street multiple times in this thread.

          • Last weekend in September. Beautiful night. No people. And I’m not putting it down. Just telling it like it is.

          • Maybe this person tried to cross the Hopscotch bridge, didn’t see that many people around, and decided to write off H Street forever. Even the less developed part of H Street, around 8th, always has people passing through and milling around.

    • If the ‘hood can support a blow dry bar I think it can support a pricey home furnishings store.

  • Welcome to H St.

    I believe this is the second furniture store to make the move from the 14th St corridot=r to H, no? Hunted House, now Foundry. Although 1522 is a block and a half off 14th…

    • Good point. Its not on H St at all. Just in the area of H St. So NO foot traffic to speak of.

      • justinbc

        If you’re buying furniture you’re probably not going to walk it home. This lady has managed to garner nearly 100 comments (as of right now) simply about her move. I’m sure she can navigate the not-so-tricky marketing waters just fine.

  • I like turtles

  • Ms. Freeman and Foundry are being evicted for non-payment of rent, property taxes and other expenses (Superior Court of the District of Columbia, Landlord/Tenant Branch, Case #25878).

    The spin she puts on the move is a good one, but she has not paid the landlord at 1522 U Street any rent for

  • Ms. Freeman and Foundry are being evicted for non-payment of rent, property taxes and other expenses (Superior Court of the District of Columbia, Landlord/Tenant Branch, Case #25878).

    The spin she puts on it is a good one, but she has not paid the landlord at 1522 U Street any rent for months.

    Also, she has stated on her website and alerted other mediathat she is moving due to flooding/water issues. This is blatantly untrue.

  • The proposed location is in an R-4 zone. Zoning regulations prohibit the proposed use.

  • I bet the move never happens..

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