Peanut Butter and Jelly Food Truck Coming to DC


Photo courtesy of PBJTruck

From an email:

Reminisce back to your childhood with the opportunity to experience D.C.’s first peanut butter and jelly food truck. Jason Martin and Joey Belcher ( Rock and Roll Hotel, Sticky Rice, Dangerously Delicious,1905, and Chupacabra) will be launching Peanut Butter Jelly Time.

Bring back the days of play with a menu featuring Mom’s classic PB&J sandwich, signature PB&J’s, and the option to make it your own with a large variety of assorted nut butters, jellies, and add-ons (we mean bacon!).

Every sandwich comes with a choice of chips or apples and milk carton served in the requisite lunch-time brown paper bag, complete with a “pick me up” note from Mom (Mom not included).

The PBJ Truck will be launching soon and you can find them on twitter @PBJTruckDC.

71 Comment

  • Really? Who had this brilliant idea?

  • This is getting out of control now…

  • What. A. Joke.

  • Emilie504

    I thought people bought their lunch so they DIDN’T have to eat PB&J yet again.

  • ah

    Love that they used the dancing banana emoticon from, like, every chat board in the world.

  • I’m am going to follow this truck and heckle anyone who patronizes it.

    This is without a doubt the dumbest thing I’ve seen in the DC food scene. Dumber than cold cereal. Dumber than Spike even.

  • They’re running out of ideas for food trucks. Soon we’ll see trucks selling apple cores, dead rats and nothing, like the vendors in History of the World.

  • And what adult drinks milk? Yuck.

    • MsNesbitt

      I unabashedly admit to enjoying a glass of milk on occasion. And I am an adult.

    • please tell me you’re trolling…

      • No, I wasn’t. Maybe I’m sheltered or soemthing, but I honestly didn’t think anyone besides little kids drank milk with meals (as an Italian I didn’t really understand it when I was a kid, either).

        So I guess they are a few people that do, but it still seems crazy that the PB&J people would automatically give out milk to everyone that buys a sandwich. I don’t think most people would want it, especially given how many people can’t drink milk at all.

        • A mystery has been solved. Now we know why Italians in general are shorter than the rest of us :-D

          • Heh – but what about all the gelato?

          • Most Italians are lactose intolerant, actually.

            But more to the point, there are a lot of cultures where milk-drinking is unheard of. Probably more where it’s unheard of than where it’s the norm.

          • Well, gelato contains more eggs and less cream or milk (compared to ice cream). Which is why I can eat gelato but ice cream makes me sick. :) But yeah, I guess aside from all the calcium-rich vegetables we consume that’s where we get the rest of our calcium from.

          • To Anonymous 1:48,

            Actually, on a global level, with the exception of Scandanavian countries, it is not uncommon to suffer from dairy/milk allergies, so as you point out it’s not uncommon for Italians to be lactose intolerant, as it is not uncommon for many other peoples around the world. For some reason, though, Scandanavians typically do not fall into this category.

          • Huh, so that’s why Scandanavians are taller than everyone else?

        • thebear

          Italian from Italia or born here? Mia nonna was off-the-boat Italian (from Trento) and milk and cheese were staples. I’m pushing 60 and have always enjoyed them. And, PB&J is actually pretty healthy if you use high-quality peanut butter and jelly that don’t have HFCS or artificial ingredients, and don’t eat it on cheap, supermarket white bread.

          • Born here, but I know the culture very well. You probably know it’s wrong to drink a cappuccino past 10am in Italy. This is because of the belief (which I agree with) that milk dulls the palate. Of course, a lot of us Italians have issues with digesting dairy as well, so maybe that’s why we’re not as into milk. Nevertheless, mia Nonna credits her longevity with a life of eating lots of fresh fruits and vegetables and very little dairy.

            You have a very Caucasian-centric view of the world if you think most adults drink milk. It’s really only the Northern Europeans and their American counterparts that do. Well, and also Indians becuase of the British influence. :)

        • thebear

          When I visit relatives in Italy (none south of Tuscany), they and their friends always make fun of the sudisti deprivato who don’t drink milk (among other things). The notion of milk dulling the palate is likely rooted in how dairy neutralizes capsaicin…which is increasingly abundant in the cuisine the further south you go. I make no apologies for my German and Northern Italian genes.

    • Um…I always have milk with breakfast, either in cereal or in a glass to the side. Milk is awesome.

    • I occasionally take a big swig of milk right from the bottle when I get home from a bike ride or from the gym.

    • I am a milk-drinking adult! I couldn’t imagine eating a peanut butter sandwich without one. I also couldn’t imagine PURCHASING a peanut butter sandwich, so the fact that this truck sells milk is a non-issue for me.

      Also, milk (skim only please) is the best with spicy foods.

    • I drink at least a glass a day. I love milk. Cow milk only, and I prefer whole.

      If you have ever had the pleasure of fresh milk and fresh cream… oh good golly num.

  • Good work so far. Let’s see if the collective power of the board can talk them out of this idea.

  • this is awesome. i’m curious to see the other add on’s and varieties!

    • Yeah, the bacon thing is so predictable. But I can think of a lot of other add-ons that would be really creative and more for a grown-up crowd.

      Really, this concept isn’t any worse than some of the other food trucks out there (like the grilled cheese one). But the lunchbag with the note from mom is a little ridiculous.

  • These guys sure do have a fascination with childhood nostalgia foods. They should have a juice box option for people who are lactose intolerance.

  • you people have clearly never had an uncrustable. pb&j always tastes better when someone else makes it.

  • Those bananas on the truck look like a couple of total dickweeds. I’ll be goddamned if I’m buying a sandwich from those two f**kers.

  • To quote from Alien … I can’t lie to you about your chances, but … you have my sympathies.

  • I am too old to be admitting this but love PB&J (and milk for all you haters) but I am sorry I can do this myself….

    And I have to wonder if this is another example of the DC inferiority complex cause I remember seeing something about some place in NYC…..

    http://ilovepeanutbutter.com/sandwichshop

    • I don’t know – I think the difference, though, is who is your target audience? That particular street in NYC is going to attract tourists (with kids) and also parent(s) with kids and an actual store front might make more sense to travel with kids in tow to grab a quick bite of lunch or brunch or what-have-you. A food truck that will roll by for the lunch-hour crowd doesn’t seem quite as inspired or business-smart, in my opinion. I am not really gaga on any PB&J shop but a storefront makes a little more sense in that people with kids could go there or maybe even rent out the space for a birthday party.

    • talula

      Oh god that place is delicious. I admit I’ve spent $7 on a PB sandwich from PB&Co more than a few times… but their dark chocolate PB is amazing. And the PB milkshakes!

    • I went there when I was in college (rowers love peanut butter). The variety of sandwiches and other items is more than a truck could offer. They also have a “Death by Peanut Butter” sundae. If you never visit the store, their flavored peanut butter is available in local grocery stores. Cinnamon Raisin Swirl, Dark Chocolate Dreams, and White Chocolate Wonderful are great straight out the jar.

  • Wow. I’m pretty unmotivated/lazy when it comes to food preparation, but even _I_ can prepare a peanut butter sandwich.

    PB&J doesn’t even involve cooking, or something like cold cuts that you might have to struggle to finish using up before it goes bad. This might have a little bit of novelty appeal, but not much else.

    I imagine this will go the way of the cereal restaurant.

  • It all depends on the price. If it’s $5, forget it. If it’s $3 and I forgot my lunch… now we’re having a conversation.

  • There’s always money in the banana stand.

  • i’m surprised at so much hate. this concept makes more sense than bottled water.

    • Allison

      Reason #512 not to drink bottled water.

    • I really hate bottled water, but it CAN serve an actual purpose: to save in case of emergency (and the water supply is disrupted or contaminated) or when traveling in a place with non-potable water.

      Those are limited exceptions, but they do exist.

      There are no such circumstances that make a PB&J truck seem reasonable.

  • claire

    I’m okay with this if the menu is a list of breads, a list of nut butters, a list of jams, and a list of add-ons, then for $2 or $3, you can choose a bread, a nut butter, and a jam, and then add add-ons for 25 or 50 cents each. But since it’s DC, there will be a couple options for sandwiches, each costing $6 or more, with add-ons as an extra buck each…

  • I give this six months before they give up. Sorry, but this is a terrible idea. Same with that cereal bowl place that opened up for less than a year near AdMo.

  • Is it ominous to note that, at least at the Potbelly I frequent, they appear to have dropped the PB&J option, suggesting low demand?

  • Great idea, in theory (I definitely LOVE my peanut butter and jelly/banana or PB and pickles…)…and DC might be yuppie enough to pull it off. At least for a little while.

    One of the college towns back home has a gyro stand on the main drag. Even in the dead of winter, they’re out there with the grill at last call. We need a gyro stand!

  • Silly idea, but at least it’s food, so you can get a meal, such as it is. However, “complete with a ‘pick me up’ note from Mom”?
    Does everybody also get a trophy just for participating?
    Pats on the head for everybody!
    Gold stars for everybody!
    Dumb dumb dumb.
    Pity the poor sap who has to write the notes from Mom. Ugh.

  • Looks like the bread is headed for a beatdown, while the banana’s just blissing out. Who knew PBJ was a hate crime sandwich.

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