Yesterday we learned that JUMP (and Uber) was launching their scooters in D.C.

Marco writes this morning:

“We can’t take these companies seriously as they insinuate themselves into our cities as viable transportation options and then double their prices with one day’s notice.”

Ed. Note: For bikes it used to be $2 ride for 30 minutes and then .07/minute. I asked Marco to do the math on that, because I was told there would be no math today, and he replied:

“I guess from a customer perspective the “break even” is 13 minutes, so it’s a net loss to customers if the average rides are above that. But my bigger issue is the one day notice over email as it pertains to the city treating them as a transportation asset.”