From a press release:
“Rev’d, the Boston-born fitness studio with a growing franchise business via affiliate Rev’d Franchising, is thrilled to announce its plans to expand to Washington, D.C.
This next franchised Rev’d location, Rev’d Navy Yard (NVYD), is expected to open its doors this fall at The Yards neighborhood of Washington, D.C. The studio will host two training modalities under one roof in the brand new Urby apartment community at 1331 Yards Place SE.
Rev’d NVYD is owned by a powerhouse trio of long-time Washington D.C. residents and fitness enthusiasts. Kendra Simms, a tech leader and engineer by trade, Jessica Taylor, a project manager and former athlete, and Ashley Calloway, a business development professional and award-winning indoor cycling trainer. This trio brings a shared passion for fitness and desire to bring D.C. a one-of-a-kind, inclusive, empowering environment where individuals of all fitness levels can thrive.
The Rev’d NVYD studio will host two of the brand’s signature modalities in a brand new, state-of-the-art 3,000+ sq. ft. studio space. These offerings will include Indoor Cycling, and Powerhouse, a high intensity, low impact workout that blends Pilates-inspired training, strength training, and cardio elements utilizing an X-Former machine.
This announcement marks a significant milestone as the third Rev’d Franchised location, and an extension of the Rev’d footprint along the East Coast.
“We are thrilled to bring Rev’d to D.C. and positively impact more athletes around the country,” said Clyde Simms, founder and co-CEO Rev’d Fitness, and former DC United player. “After spending over a decade in DC myself when I was playing soccer, it’s a full circle moment to see Rev’d put down roots here. We are confident in this group of Operating Partners and know the D.C. team will be in great hands under their leadership.”
Rev’d NVYD will bring the unique experience and uplifting spirit that has made Rev’d one of New England’s premier fitness brands, now attracting national attention. As with all arms of the Rev’d brand, the new studio will feature a welcoming and supportive environment, state-of-the-art facilities, and highly motivating fitness experiences for all fitness levels. These athletically challenging and inspiring workouts are designed to help everyone strive to be their best self.
“The spirit of Rev’d is something that’s been missing in the D.C. fitness space, and we are thrilled to be the ones to bring this motivating, empowering, and inclusive environment to our hometown” says Calloway. “We are thrilled to be stepping into this venture together and can’t wait for D.C. to see what Rev’d is all about.”
Rev’d will be located within the retail space of Navy Yard Urby in the thriving Yards neighborhood in Washington, D.C. Opening this summer, D.C. Navy Yard Urby will include 467 brand new studio, one-, two-, and three bedroom apartments, as well as a 3,000 SF gym, a roof top pool, dog park, and space to work from home.
“We’re looking forward to welcoming Rev’d to Navy Yard Urby. Their focus on building a supportive wellness community aligns with Urby’s vision for vibrant, connected living,” said David Barry, Founder and CEO of Urby. “We look forward to Rev’d becoming a valued amenity for Urby residents and The Yards neighborhood.”
“We’re very excited to welcome Rev’d to The Yards, DC’s most exciting waterfront neighborhood,” said Cy Kouhestani, Executive Vice President and Head of the Mid-Atlantic and Southeast Region, Brookfield Properties. “Rev’d adds to a collection of locally-owned businesses and builds on a fitness focus at The Yards. They’re a wonderful complement to recently-opened LUMA Wellness Studio, Barry’s, Mayweather Boxing, Conte’s Bike Shop and Pacers Running, and we look forward to seeing them thrive.”