Adams Morgan

Update: Damnit, I’ve Been Duped!! Long Vacant Footaction Space Now One Big Advertisement.


1815 Columbia Road, NW

Thanks to Brooke (and all) for sending:

“This new store opening in the longtime vacant spot [Ed. Note: The old Footaction sneaker store!!] between Mintwood and Pop’s Sea Bar. According to the website listed on the sign, it sounds like a new phone store. So boring.”

“The future of phone service = no stores, no annual contracts, no hidden fees, no BS.”

UPDATE

Thanks to S.N.L. for sending from Adweek:

“The advertising push involves a host of faux pop-up storefronts in nine major U.S. cities. The catch: None of the stark blue buildings are stores at all. They’re designed to convey the message that Visible’s service is available via app only.”