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Adams Morgan Main Street Launching New Neighborhood Nickname – SoMo

From a press release:

Adams Morgan Main Street invites all to Rediscover Adams Morgan, especially the Southern end. “SoMo” is 18th Street, U Street, Florida, California NW. Join Mayor Gray at 1:00pm at the corner of Florida and California Street near MINT and Pleasant Pops.

“Visit diverse and unique indie businesses, old favorites and newer ventures, grouped in this compact area,” says Lisa Duperier, President Adams Morgan Main Street. Mayor Gray will be visiting the businesses and participating in highlighting the unique and interesting assortment of both day and evening venues in SoMo.

Learn about the unique and interesting variety of businesses that showcase the diversity of Adams Morgan. There are restaurants, clothing, specialty shops, a health club & spa, pet stores, Belgian chocolate, and even an old style, real barbershop. Jack Rose is a destination for visitors from all over the nation and international visitors too.

CM Jim Graham will focus on DDOT’s improvement to the intersection of Florida/ U/ and 18th Street and the streetscape improvements, including the reopening of Champlain Street.

The ribbon cutting is for the newest addition, Pleasant Pops. “This completes the transformation into a safe and lively area with both day and evening choices,” said Duperier.

Everyone should meet at the corner of Florida and California St NW at 1:00pm

The SoMo businesses are: DeVinos, Dahlak, El Tamarindo, Locolat, Morton Fine Art, Stussy, And Beige, Urban Escape, Kalorama Cleaners, Pleasant Pops, Eddie’s Hair Creations, FurGetMeNot, Planet Pet, Jack Rose, The Blaguard, Absolute Pizza, L’Enfant Café, Duplex Diner, Wise Owl Club.

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