96% of NoMa Residents have College Degrees or Higher(?)


Thanks to a reader for sending:

“I saw this on an office building in NoMa. Any idea where the stat comes from?”

I’m guessing the NoMa BID did a poll of some sort. Here’s the map of the NoMa boundaries from the Business Improvement District:

NoMa-Base-Map (PDF)

24 Comment

  • No wonder I can’t find a job.

  • Well, that’s certainly not a census figure. I’d take this with a HUGE grain of “confidence interval”.

  • ledroittiger

    Maybe its just 96% of people who identify themselves as residents of NOMA?

  • if only coffee shop + laptop implied a college degree.

  • Judging from that map, there are 3~ luxury apartment building complexes and a smattering of condos so its not surprising to think that the people who can afford to live in that very small, expensive chunk of the area are degree’d. Although probably a bit inflated.

  • What % of NoMa Residents also have rent $ help from their parents while they attend Georgetown law?

    • Yes, let’s bash those folks that come from means… our society is too much about tearing people down rather than striving to be better and achieve the same fortune and means they have.

    • Most students live closer to law school in Mt Vernon, so probably very few.

  • redistricting the district.

  • HaileUnlikely

    NoMa – Enjoy the posh amenities of city living alongside the comfort of an even greater level of socioeconomic segregation than you can find in the suburbs!

  • I like how this map takes the newest apartments and condos across Fla Ave in Eckington as NOMA

  • DC (DC/Metro) regularly shows up as one of the most educated areas of the country and they do use American Community Survey data (Educational Attainment) but this seems a little crazy. I have seen for the 2013 1-year estimates for all of DC (not just NoMa) that the 25+ age group for bachelors degree or higher is 55.1% (22.7% bachelors and graduate/professional degrees is 32.4%). The 2011-2014 3-year estimates are a little different but not by much (25+ age, bachelors degree or higher is 53.5%). This data is a bit old – so they must be using changes in income, race, increase of population, etc. to model as well some very creative boundaries to define NoMa.

  • It may not be a statistically sound poll but the figure may nonetheless be accurate. Census tract 106 which includes the BID has an average family income of over 90K. But the census also stretches into parts of Near Northeast (i.e. east of Union Station) which has a more “diverse” socioeconomic makeup, so I’m sure if you took that out and only focused on the area west of Union Station then yeah it’s not that surprising.

  • The statistic was probably made up out of thin air. 73% of such statements actually are.

  • Might be from the BID, they love #s like that and actually have the resources to survey.

  • I live in NoMa and I think I took this BID survey. It was sent out awhile back by our building as a way to gauge interest in new neighborhood restaurants/businesses. They also asked for demographic info.

    I don’t like how the results are being used in this poster, since it seems self-congratulating and alienating at the same time, but if the survey was sent out to all the newer apartment buildings the 96% is probably accurate. If I’d known the info was going to be used to make posters like these, I wouldn’t have completed it.

  • The advertisement appears to be saying that’s a good thing? I’d never consider living in an area that segregated and homogenous.

  • I just ran these numbers for myself in demographics software using the same boundaries that they used. The numbers that I get come from the 2010 census but have been calculated for growth up to 2014. The percentage of the population with bachelor’s degrees or higher is 64.1%. The percentage of the population with some college (no degree), associate degrees, bachelor’s degrees, and graduate/professional degrees doesn’t even come close to their statistic and comes in at 76.3%.

  • I live in NoMa and I am pretty sure they took a BID survey. It was distributed via email for many. So that in and of itself makes it bias. However, the map pretty much only includes luxury apartment buildings, so I would imagine this isn’t that far off.

  • I just LOVE how the fake NoMa boundaries purposely look so rough and jagged in order to cut out old rowhomes and old businesses and only include the mostly new expensive development and gentrification. Look at the northern edge, it cuts off all rowhomes to the west but wants to be sure to include the businesses at the top of Eckington Pl… I bet they are seriously kicking themselves for not including Union Market now that it has exploded with growth. They can just make the new fake boundary include it I guess.

  • For all the BID’s marketing work, “NoMa” still isn’t all that interesting a neighborhood to live. The place is rather dead for an urban neighborhood once office workers leave every evening. Not much of anything to do in the evenings, unless you count Harris Teeter as a destination.

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